The 10 Most Instagrammed Foods and Drinks of All Time

by | Feb 7, 2023

When it comes to food and drinks, there are certain dishes and beverages that always seem to be in the visual spotlight. These are the items that are constantly being shared on social media, with pictures and videos popping up on our feeds every day. But which of these are the most Instagrammed of all time? We’ve compiled a list of the top 10, based on data and analysis of the most popular hashtags and mentions.

At Culinary Creatives, we understand the importance of attractive-looking food and drink visuals in your marketing efforts. That’s why we’ve taken a deep dive into the world of social media to uncover the most Instagrammed foods and drinks of all time. This doesn’t mean these are the only things you should be capturing just is a good way to get in on some trending action!  Whether you’re a restaurant or bar owner looking to revamp your menu or simply a food lover looking for inspiration on what to shoot next, our list is a must-read for anyone interested in the latest food and drink trends.

Avocado Toast with salt and pepper on toasted bread

Avocado Toast

Avocado toast has become a staple in the world of food Instagram. This simple dish, made by mashing avocado onto a piece of toast, has been given a gourmet twist by many restaurants, with a variety of toppings and flavor combinations.

Acai Bowls

Two Acai Bowls topped with fruit, granola and honey
Three Acai Bowls topped with fruit, granola, and honey

Acai bowls have become increasingly popular in recent years, with many people sharing pictures of these colorful, healthy bowls on Instagram. Made from acai berries, these bowls are typically topped with a variety of fruits, granola, and other toppings.

Matcha Lattes

Matcha Latte with foam and matcha powder on a green background
Two Matcha Lattes with foam and matcha powder

Matcha lattes have taken the world of Instagram by storm. These green, powdery drinks are often shared in pictures and videos, with many people raving about their health benefits and delicious taste.

Bubble tea

Bubble tea is a drink that originated in Taiwan and has since become popular all over the world. It is often shared on Instagram because of its colorful and fun appearance, as well as its unique taste and texture.

Bubble Tea with chewy bubbles and a colorful straw

Smoothie Bowls

Smoothie bowl with fruits and toppings
Fresh fruit and granola smoothie bowl
Mixed berry, kiwi, nuts, and granola smoothie bowl held by a women in a grey dress.

Smoothie bowls are a staple in the world of Instagram food. These bowls are typically made by blending a variety of fruits and vegetables together, then topping them with granola, nuts, and other toppings.

Sushi

Sushi rolls and sashimi with soy sauce and wasabi
A download look at a table full of Haru Sushi and Sashimi with a beer on the side.

Sushi is a popular dish all over the world, and it’s no surprise that it’s also popular on Instagram. Whether it’s a simple sushi roll or a more elaborate sashimi platter, sushi is often shared on Instagram because of its beautiful presentation and delicious taste.

Poke Bowls

Held by 3 people you see 3 take away containers full of bowls of cooked shrimp, avocado, and edemame.
Tuna, avocado, and vegetable poke bowl being eaten by a woman holding chopsticks.

Poke bowls have become increasingly popular in recent years, with many people sharing pictures of these colorful, healthy bowls on Instagram. Made from raw fish, these bowls are typically topped with a variety of fruits, vegetables, and other toppings.

Lifestyle photograph of a woman holding a Cheeseburger. She has a smaill on here face.

Gourmet Burgers

Gourmet burgers have become increasingly popular in recent years, with many people sharing pictures of these delicious and creative burgers on Instagram. From classic cheeseburgers to more unique and innovative creations, gourmet burgers offer a wide variety of flavor and toppings to satisfy any burger lover’s cravings.

Coffee

Cup of coffee on a saucer with a plant and a book in the background
Latte with intricate foam designs on a wooden table with a plant in the background
Coffee in a cup on a wooden table with coffee beans and a spoon

Coffee is a popular drink all over the world, and it’s no surprise that it’s also popular on Instagram. Whether it’s a simple cup of coffee or a more elaborate latte or cappuccino, coffee is often shared on Instagram because of its beautiful presentation and delicious taste.

Cocktails

3 cocktails on a serving tray shot downwards on. The cocktails are being lit by a beautiful golden sunset light.
Botanist Gin bottle with a Raspberry, honey cocktail on a marble surface with a green background.

Cocktails are a popular drink all over the world, and they’re also popular on Instagram. Whether it’s a simple cocktail or a more elaborate craft cocktail, these drinks are often shared on Instagram because of their beautiful presentation and delicious taste.

 

 

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Insta-famous foods & drinks Conclusion

The most Instagrammed foods and drinks of all time are a testament to the power of visually appealing, delicious, and versatile cuisine. From the classic avocado toast to the trendy acai bowl, to the ever-popular sushi and coffee, these dishes and beverages continue to captivate and delight the masses.

Not only do these dishes taste great, but they also photograph well. With their vibrant colors, interesting textures, and easy customization options, these items are a surefire way to capture attention on Instagram and beyond.

If you’re a restaurant or bar owner, you can use these popular items to drive traffic and interest in your business. But to truly set yourself apart from the competition, consider taking your culinary marketing to the next level with the help of Culinary Creatives Academy. This online education platform and community can help you take control of your marketing and attract more business. 

To learn more, check out www.culinarycreatives.co/buy

By embracing the power of visually appealing, delicious, and versatile cuisine, you can elevate your culinary marketing and draw in more customers. So, why not give it a try today?

Interesting facts About Food Photography

  • Avocado is the most popular fruit among millennials.
  • The acai berry is considered a superfood due to its high levels of antioxidants, fiber, and healthy fats.
  • Matcha is known to have 137 times more antioxidants than regular green tea.
  • Bubble tea was invented in Taiwan in the 1980s.
  • Sushi is a traditional Japanese dish that has been around for centuries.

FAQ – 10 Most Instagrammed Foods and Drinks

What makes acai bowls so popular on Instagram?

Acai bowls are popular on Instagram due to their bright and vibrant colors, as well as their trendy, nutritious, and delicious ingredients. The combination of acai berries, fruit, and granola, along with the toppings of fresh fruit, nuts, and seeds, make for a visually appealing and tasty dish that’s perfect for a photo opportunity.

Why has avocado toast become so popular on Instagram?

Avocado toast has become popular on Instagram due to its simplicity and stylish appearance. The combination of ripe avocado, toasted bread, and a sprinkle of salt and pepper is both tasty and visually appealing, making it the perfect option for a leisurely brunch with friends.

Why is latte art so popular on Instagram?

Latte art is popular on Instagram due to the creativity and skill that goes into creating each design. Whether it’s a simple heart or a more intricate design, latte art adds an extra touch of elegance to a cup of coffee and makes for an eye-catching photo opportunity.

Why do people like to share pictures of their food and drinks on Instagram?

People like to share pictures of their food and drinks on Instagram because they want to show off their culinary skills and experiences. Whether it’s a delicious meal they cooked at home or a fancy dish they ordered at a restaurant, food and drink photos provide a visual representation of a person’s taste and lifestyle, making it a popular trend on Instagram.

Brent Herrig - Food and Cocktail Photographer & Director

WORKING FOR GREAT BRANDS TO CAPTURE FOOD, PRODUCTS, COCKTAILS, OR LIFESTYLE MOMENTS BOTH WITH VIDEO OR STILLS.

This function has been disabled for Brent Herrig Photography.